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For most brand managers, luxury brands are never learning sources.[...]
Traditional definitions and branding affirmed two paradigms for successful brands[...]
The legendary article in the Harvard Business Review by [...]
The Economic Times published the list of India Most Trusted Brands[...]
Our lives as marketers has expereinced tectonic shifts in the last few years.[...]
A senior leader in my organization once said to me that in every[...]
The fact that we are facing hyper-competition is well known. And so is[...]